Product Marketing Lead

Home based - EMEA•Remote Based

Remote

Senior

Full Time

remoteproduct marketingB2B softwareSaaSopen source

Requirements

•Strong written and verbal communication in English
•Exceptional academic track record from high school and university
•Proven product marketing experience in B2B software, SaaS, or open source
•Track record of owning positioning and messaging for a product or portfolio
•Evidence of launches led that changed business outcomes such as adoption, pipeline, or win rate
•Technical curiosity to understand product beyond the datasheet
•Comfort using data to test hypotheses, evaluate campaigns, and adapt
•Ability to influence and align stakeholders across product, sales, and marketing without formal authority
•Excellent storytelling skills for technical solutions for developer and executive audiences
•Skill at managing complex, cross-functional projects with dependencies and fixed dates
•Fast adaptation to change and new technology in marketing
•Proactive, outcome-driven, and confident operating independently at a global scale

•Own positioning, messaging, and the narrative hierarchy for your product area
•Lead product launches end to end with tiering, timeline, cross-functional plan, assets, and post-launch reporting
•Build and maintain the competitive picture for your area
•Support building the enablement that sales actually uses
•Run structured customer and community research including win-loss analysis
•Partner with demand generation, content, web, and events to turn positioning into campaigns
•Raise the standard of the craft through review, mentoring, and shared frameworks

•Experience marketing to developers or in infrastructure, security, or IoT categories
•Familiarity with open source communities and commercial open source business models
•Experience across both product-led and sales-led motions and their handover
•Public speaking, webinars, or conference presence in a technical field
•Experience mentoring or leading other product marketers