Remote within Germany
Remote
Mid Level
Full Time
remoteAI-firstcontent marketingGerman languageB2Bstartup
Requirements
- •Produced content professionally with portfolio or examples.
- •Journalistic mindset with ability to interview subject matter experts.
- •Fluent in German, professional proficiency in English for collaboration and presentation.
- •Experience restructuring work around AI tools and workflows.
What You'll Do
- •Translate frontline realities, industry insights, trends, analysis and product communication into content that resonates with buyers.
- •Plan and produce content across formats (website, blog, video, social) that performs in traditional search and AI answer engines.
- •Use AI tools as default production layer for drafting, repurposing, ideation, research to increase output without sacrificing quality.
- •Produce German-first content and collaborate with GTM team on campaigns and sales decks.
- •Ensure brand tone of voice consistency and differentiation
Nice to Have
- •Experience working with or around frontline, industrial, or blue-collar audiences and understanding operator priorities.
Benefits
- •Work in a company with 400+ customers, Series A funded, below 2% churn.
- •Company moving AI-first and supports deeper AI tooling skills development.
- •Opportunity to build and shape a new content function in a forming GTM organization.
- •Positive working atmosphere, maximum transparency, communication at eye level, and support for personal and professional development.
About doinstruct
Doinstruct is a mobile training solution for frontline workers.
Osnabrück, Germany
50 - 100
Training & Development