Ukraine•Moldova•Albania•North Macedonia•Turkey•Kazakhstan•Montenegro•European Union•Serbia•Georgia
Remote
Senior
Full Time
FacebookUser AcquisitionD2CSubscriptionPaid SocialAI AutomationRemote
Requirements
- •3+ years of hands-on paid social experience with Facebook as a primary channel you have owned
- •Experience managing significant monthly ad spend with clear ROI accountability, maintaining high volumes profitably while continuing to scale
- •Experience driving subscriptions through web funnels (web-to-web) for D2C products
- •Experience running and scaling campaigns across multiple countries
- •Deep command of data - you break your traffic down to its smallest components and constantly improve its efficiency
- •Expert-level daily work with AI tools (Claude or equivalent) - you automate processes end to end and run your channel with minimal manual work
What You'll Do
- •Own and optimize the Facebook account end to end, maintaining high subscription volume with efficient CPA and positive ROAS
- •Establish stable and efficient traffic delivery on scale, working autonomously
- •Continuously test structures, audiences, bidding, placements, and geos; pilot new approaches before performance plateaus and scale what works
- •Own the creative ideas for your channel, working with the creative team to bring them to production
- •Analyse performance down to bid level and buy each country in a wide geo mix at maximum efficiency
- •Build deep expertise in your market: advertising approaches, competitor playbooks, and emerging tactics
- •Automate every repeatable part of your workflow with AI, keeping manual work to a minimum
Nice to Have
- •Autonomous and proactive - takes full ownership of the channel and operates with minimal oversight
- •Highly analytical - every scaling and kill decision is grounded in data
- •Plans ahead - builds channel strategy weeks and months out and runs the account against that plan
- •Fast under load - runs multiple campaigns, tests, and reporting streams in parallel without letting quality slip
- •Keeps growing - constantly learns and adopts new tools and techniques
- •Clear, direct communicator - presents insights, results, and recommendations to stakeholders
Benefits
- •Remote Work Environment
- •Unlimited PTO
- •Paid National Holidays
- •Company-provided MacBook
- •Flexible Independent Contractor Agreement
About Ruby Labs
RubyLabs build high-value products that users will be willing to purchase and use continually.
London, UK
10 - 50
IT Services