Birmingham United Kingdom•TELECOMMUTE•Birmingham, England, United Kingdom
Remote
Senior
Full Time
💰£45,000 - £55,000
remote-firstpaid socialperformance marketingecommercesenior
Requirements
- •3+ years of paid social experience within an agency or DTC e-commerce environment
- •Proven track record of scaling brands through Meta and TikTok advertising
- •Deep understanding of paid social strategy, customer acquisition, creative testing methodologies, and full-funnel growth planning
- •Strong commercial acumen connecting marketing performance to business objectives
- •Proven experience developing account strategies that improve customer acquisition efficiency, increase revenue, and drive sustainable growth
- •Advanced analytical capabilities using Triple Whale, Shopify, GA4, Meta, and TikTok reporting environments
- •Excellent client-facing communication skills
- •Experience mentoring, coaching, or supporting junior team members
- •Strong project management and organisational skills
- •Proactive and commercially minded
- •Passionate about growth marketing and innovation
What You'll Do
- •Drive profitable growth across a portfolio of DTC brands through strategic paid social leadership, client management, and mentoring Paid Social Managers
- •Own strategy and performance across a portfolio of DTC eCommerce brands
- •Work directly with founders and senior stakeholders to identify growth opportunities, improve account performance, and drive client outcomes
- •Mentor Paid Social Managers & Media Buyers to raise execution standards
- •Diagnose performance challenges quickly and present solutions
- •Identify growth opportunities, remove performance bottlenecks, and ensure strategy translates into measurable commercial outcomes
- •Take ownership of strategy and performance across a portfolio of DTC e-commerce brands
- •Lead account planning by identifying opportunities to improve customer acquisition, increase efficiency, and scale profitable growth
- •Develop and oversee testing roadmaps across audiences, creative, offers, landing pages, and campaign structures
- •Work closely with Growth Executives to ensure strategic recommendations are implemented
- •Analyse performance across Meta, TikTok, Triple Whale, Shopify, and reporting platforms
- •Monitor key growth metrics including ROAS, CAC, MER, NC-ROAS, and customer acquisition efficiency
- •Identify underperforming areas quickly and develop recovery plans
- •Continuously seek opportunities to improve account performance through testing, optimisation, and strategic recommendations
- •Partner closely with Creative Strategists to ensure creative output is aligned with account objectives
- •Provide strategic feedback on messaging, hooks, formats, offers, and content themes
- •Use consumer insights and campaign learnings to influence creative direction
- •Stay ahead of platform trends, creative developments, and emerging opportunities
- •Use AI tools daily to accelerate research, ideation, analysis, and strategic thinking
- •Leverage AI to streamline workflows, improve output quality, and increase operational efficiency
- •Identify opportunities where AI can unlock faster insight discovery or better decision-making
- •Act as the primary day-to-day strategic contact for assigned clients
- •Lead performance reviews, planning sessions, and strategy discussions
- •Present recommendations clearly and commercially
- •Drive client retention by delivering exceptional service and maintaining strong communication
Benefits
- •Fast-growing and ambitious company with a collaborative, people-first culture
- •Hybrid-first working model with remote working and optional access to London office
- •27 days of annual leave plus Bank Holidays and birthday off
- •Work abroad for up to 30 days per year (T&Cs apply)
- •Company pension scheme
- •Clear and structured employee progression roadmap
- •Private health insurance after 6 months
- •Life insurance cover and Smart Health wellbeing support services
- •Healthcare cash plan covering dental, optical, and physiotherapy support
- •Annual pay reviews with quarterly performance evaluations
- •Monthly incentives and Kudos reward scheme
- •Christmas performance bonus scheme
- •Ongoing training and personal development opportunities
